Last week was the 22nd edition of 100% Design at Olympia London.
In such an amazing venue with so much to see and do, this year for us was even better than last year.
It was our 2nd time in the emerging brands section and having had a whole year to plan as opposed to 2 weeks last year, we felt at home and we fit in nicely amongst the other emerging brands on display. Our stand came together just as I had seen it in my head!
The show opened with a fascinating talk by Asif Khan, Asif Khan’'s London-based architecture practice was founded in 2007. Works range from cultural buildings and masterplans to houses, temporary pavilions, exhibitions, installations and products.
The talks covered a variety of topics but the ones that caught my attention the most were the PechaKucha on Thursday evening and the discussion with Ron Arad and Zinoo Park.
The PechaKucha presented five speakers each talking about one of the five senses. The style of presentation meant that each topic was kept short and to the point, accompanied by slides. I found it most interesting.